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By bringing together the very best of two powerful, and extremely successful industries (Solar and Media) Ingenuity Sun Media (ISM) has created the world’s first and most energy efficient, solar-power-assisted, digital, outdoor marketing and advertising network for malls, shopping centers, entertainment venues, stadiums and other consumer gathering public places. 

ISM’s patent-pending digital communication platforms, are built on three key principal components: Innovation, Interactivity, 

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Our unquenchable thirst for innovation is driven by an insatiable need to fulfill both, our energy vision and business mission.

Company Energy Vision: Design and install energy neutral or positive, marketing and communication platforms.

Company Mission: Revolutionize how parking lots, garages & pedestrian outdoor areas are used, so that they do much more than provide parking and instead also generate power, revenues, green-awareness, community-wide benefits and unsurpassed marketing performance.

Our innovative patent-pending, networks combine various digital assets (some with integrated solar power generation capabilities, others without, but all connected to a system-wide solar array) to give ISM maximum flexibility on a number of fronts:

Location Design. Our networks perfectly fit the property they’re going into.     

Aesthetics. Our design flexibility ensures that our systems are highly aesthetically pleasing, and measure up to a location’s existing design approach.

Cost. Ensuring we continue to deliver quick paybacks and healthy returns.

Rich Product Variety- SMT variants (with Consumers Network), Education Stations (with Sponsor Suite), Solar Media Oasis (With Consumers Network).

 

 

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ISM’s innovative networks are interactive and engagement powerhouses, because they are much more than just passive billboards. ISM Networks are designed to seamlessly integrate interactive digital out of home assets with mobile, web and social media.

ISM brings to the marketplace real capabilities in hyper-local, measurability/tracking, green marketing, proximity to venue, content delivery, speed of deployment, deep penetration, top markets, couponing, customization and sponsorship opportunities, flexibility of platform assets, large reach, and relevance. This all translates into TRUE CONVERGENCE.

Our networks are designed to motivate consumers at the point of purchase, and generate action from them. What that action is, is completely up to the advertiser or venue operator- be it driving fans to specific retail and event locations at a stadium, or driving sales through time sensitive offers.

Some of ISM’s interactivity capabilities:

Social media stream

Wayfinding- with parking location app    

Couponing  

Proximity marketing 

Registry: NFC/RFID/QR etc

Second screen mobile game play / texting 

Outside/Inside screen management and tie in

Gesture content and game play

Photos morphing 

Augmented reality (photos)

ISM Consumers Network 

ISM Consumers Network connects consumers from our Sun Media Tree locations to home and on their mobile devices while driving traffic back to the locations with special offers and unique incentives. 

obile activation puts coupons and daily deals at shopper’s fingertips.

eo-targeted mobile alerts informs shoppers of coupons, special sales and daily deals when in proximity to your stores. This feature can also deliver key emergency and traffic related alerts to visitors.

ime-sensitive messaging allows mall and store owners to highlight special deals, sales and drive customers to their doors in real time.  

argeted, actionable reach in close proximity to retail outlets. 

obust mobile app and network keeps shoppers engaged and informed, reaches customers on the go and helps drive them into the store.  

“First look” positioning and high visibility of billboards grabs shopper attention in the parking lot on the way in.

lexible ad formats including video ads and digital billboard displays.

ocial coupon activation allows shoppers to share special deals and sale information with their friends & family. 

obust online portal and audience re-targeting helps store owners reach customers in their homes, online and keeps their store top of mind.

Full service in-house creative development help design effective, engaging advertising and messaging

 

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Intelligence, as we all know, comes from learning, and no other outdoor network has been designed to learn as much about the consumer than ISM’s. 

ISM and the ISM Consumers Network, deliver a wealth of metrics, such as audience measurement and display monitoring and proof of play reporting. ISM ensures that our advertisers always receive the actionable data, proof of play and hardware performance reporting that they demand from all of their media partners.

ISM benefits

It all works because Ingenuity Sun Media’s solar digital communications platforms provide powerful benefits for all of our partners:

Landlords

    360 degree digital footprint

    Revenue generation

    Clearly visible green effort

    Continue the conversation with consumers 

    beyond the property 

    Clean energy generation

Additional green infrastructure options, such as electric vehicle charging stations, and LED lighting

Investors

    Quick paybacks

    Extremely healthy returns

    Tax benefits

Local community

        Emergency alerts: Weather, security, 

        traffic etc.

        Public service announcements

        Advanced way-finding

        Green presence